Lyndsay Terry
Founder & Designer
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Crafting Meaningful Brands
I'm Lyndsay, founder and designer at The Foundry — a creative studio dedicated to helping churches, nonprofits, and faith-based creators, speakers, and authors craft meaningful, authentic brands. I believe every ministry has a story worth telling, and the way you present yourself to the world should reflect the depth and beauty of that story. With a thoughtful blend of strategy and creativity, I work alongside you to create a brand identity that is clear, cohesive, and deeply rooted in your mission. My goal is to take the overwhelm out of branding and give you tools that help you communicate with confidence and purpose.
Our Services
Perfect for new churches or nonprofits ready to build their foundation.
(Special church-plant pricing may be available)
Timeline: 2-3 week
Includes:
+ Brand Discovery Questionnaire
+ Primary + Secondary Logo (high-res formats)
+ Basic Color Palette (3-4 colors)
+ Typography Selection (2-3 fonts)
+ 1 Round of Revisions
+ Mini Brand Style Guide (PDF)
Add-On: Social Media Starter Kit — $150
+ Facebook Profile
+ Facebook Cover
+ Instagram Profile
+ YouTube Banner (if needed)
Starter Identity Package
For ministries ready to take their identity to the next level.
Timeline: 4-5 weeks
Includes everything in Starter, plus:
+ Brand Strategy Session (1-hour call)
+ Expanded Color Palette (5-6 colors with shades/tones)
+ Full Typography Pairings + Usage Guide
+ 3 Logo Variations (primary, secondary, submark)
+ 4-6 Canva-ready Social Media Templates
+ Business Card Design
+ Email Signature Design
+ Full Brand Style Guide (PDF)
Growth Identity Package
For ministries ready to fully show up online and in print.
Timeline: 6-8 weeks
Includes everything in Growth, plus:
+ Brand Messaging Framework (mission, vision, tone)
+ Website Build (Homepage + 2 pages)
+ Social Media Launch Graphics Pack (10 graphics)
+ Print-Ready Materials (Connection Card, Invite Card, Letterhead)
Optional Add-on:
+ Sermon Series Graphic Template: +$200
Complete Branding + Launch Package
Stay visible and connected with 3–5 custom social media posts per week, weekly planning check-ins, content strategy, event and promotion support, content scheduling, and monthly analytics reviews.
Optional Add-On: Ad Management (+$100/month)
+ Includes strategy, setup, and management of up to 2 ad campaigns per month. Client is responsible for all advertising spend.
Social Media & Marketing Support